What is social media?
Social media is a form of electronic communication in which users share information, ideas, personal messages and video. For businesses, small and large, social media has become a common way to advertise, interact and keep the public abreast of their company, product and services all the while reaching out to new customers, increasing loyalty among existing customers and improving customer service.
Prior to social media, interaction between a company and its customers was one-way, with the brand only marketing to the consumer. Now with social media, a company’s brand and the consumer have become a two-way interaction. The customer can now directly respond to the brand’s message via different applications such as Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram and Pinterest.
Why should my company jump on the social media bandwagon?
Over 60% of the population actively uses social media. Every brand has, will or needs to have some presence on the social web. Social media is thriving, shows no signs of slowing down and is here to stay. It should be used in conjunction with your traditional marketing (trade shows, webinars, seminars, newsletters, etc) to further generate excitement and buzz. It certifies you or your brand as an authoritative figure in your industry and improves your website’s search engine rank.
Who does social media work for?
Social media works well for Business-to-Consumer (B2C) as well as Business-to-Business (B2B). The main goal of a B2C is to generate buzz about a company’s product or service therefore increasing leads and promoting brand loyalty. The B2B primarily uses social media to provide information and to connect with important decision makers and influencers.
Should my company have a presence on every social media platform?
That is a decision only you can make. There are hundreds of social media sites that your company/brand can be active on and each day there will be one to ten additional new ones. But just because they’re there, doesn’t mean you have to partake of them. It is better to pick just a few and master those to start. You can always add a new one to your social footprint.
Please note in saying that, there is a list of sites that we recommend you just set up an account on to make sure that no one takes your brand’s name and uses it for unsavory purposes. This will protect your brand’s image in the long run. Most to all are free to create an account. For more on these, please contact us.
What platforms do you recommend my business should have a presence on?
The four main platforms are Facebook, Twitter, LinkedIn and YouTube. With Google+, Pinterest and Instagram catching up fast. Chatter Squirrel can help you decide which platforms are the best for your company/brand.
Why should my company choose Chatter Squirrel?
Chatter Squirrel wants all of our clients to be treated as we would expect our company to be treated. Therefore, we provide a warm, friendly atmosphere. Each client is treated like they are our only client. As you can see in the options we provide, every one of them includes customer service as part of the service. We prefer to offer quality over quantity. Also, because we are nuts for social media and want to see our clients succeed. Your success is our success!!
Is there a contract?
Yes, there is a contract. But that’s a good thing for you and us. Without contracts, anarchy can ensue especially when nuts are involved. We are squirrels you know. We have a minimum 3 month contract. After that, services are billed month to month.
There is a three month minimum for any services. The reason for this is because contrary to popular belief, social media does take a bit of time to start showing results. You will not get 1000 likes overnight (unless you pay a firm to do this for you. And you really do not want to do this as it will not benefit your company/brand in the long run). The contract also states the terms that Chatter Squirrel and your business have agreed upon and spells out any discounts (if a year option is chosen).
How do I get started?
Ready to go? So are we! There are many ways you can contact us.
1.) Fill out the contact form on the Contact Us page
2.) Call (928) 533-2099 (for local clients) or (866) 655-5858 (for national clients)
3.) Email us at firstname.lastname@example.org
We’re working on a squirrel version of the Vulcan mind meld option, but we haven’t quite figured that one out yet. We’ll let you know when we do.